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About Us - Who we are and why we created the Franchise Navigator.
Thank you for visiting the Franchise Navigator™ developed by Franchise Architects™.
Since 1979, Franchise Architects has been creating or expanding worldwide organizations in over
60 different industries. We have had the pleasure of being selected to create concepts ranging from retail,
food service and service oriented businesses. Some of the companies we have successfully serviced include
Disney, Shell Oil, Hewlett-Packard, Apple Computers, Sears, Great Clips for Hair, AT&T, T.C.B.Y., and Mrs.
Fields, just to name a few.
In 1985 we came to the realization that we could either create or be exposed to a wonderful
business model but if we did not have the right type of person as either the owner or manager, the
business would never reach its fullest potential. At that time we set out to research how to
determine if someone is a good fit for a particular business model.
After researching and evaluating most of the "personality profiles" in the marketplace we
concluded they were not appropriate for franchise and business ownership. They were created with an
Employer/Employee relationship in mind and were irrelevant to franchising because a franchise owner
is not an employee. They think differently and make decisions differently than employees do.
After a considerable investment in time, money and effort we developed Franchise Navigator™
through a collaborate effort of Industrial, Clinical, Organization, and Behavioral Psychologists.
Their knowledge and expertise along with our fundamental and practical experience from over 35 years
of working with franchise companies, franchise executives and existing and potential franchise owners
led to the development of our own tool.
Since we first launched Franchise Navigator we have had over 7,000 existing and prospective
franchise owners, executives and consumer take the Franchise Navigator. In 2006 we automated the
Franchise Navigator making it a web-based, 24/7 tool that is used by franchisors all over the world.
We applaud these franchise organizations and their executives who have enlisted the Franchise
Navigator™ as an integral solution to their growth plans and to the many people who have utilized
this wonderful tool to find the right franchise for them."
Watch for our new Match Me program to launch in 2nd quarter of 2008. We have reversed
engineered the Franchise Navigator making it a consumer tool that will direct individuals towards
the right franchises, based on their Franchise Navigator profile, investment range and geographic
preference.
If you are franchisor or prospective franchisor please visit the Franchise Architects at
www.franchisearchitects.com
Thank you and success to you in your business endeavors.
Craig Slavin
Founder and President
Franchise Architects
Franchise Navigator
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